• Who We Are

    Hoyya Digital is a new Digital Consultancy specifically focussed on the Scottish Tourism & Hospitality industry. At a time of immense disruption we aim to support Scottish Tourism & Hospitality businesses to differentiate themselves and provide an exceptional customer experience through the use of digital technology. 

    Graeme McFall, Managing Director

    Graeme has more than 30 years experience in the delivery of technical and digital transformation for large global organisations. Through seeing the benefits companies gain from these transformations, Graeme is passionate about using these skills and experience to help tourism & hospitality businesses reap the same benefits, at a time of incredible change in the industry.


    Graeme is a graduate of University of Strathclyde and has delivered technology projects for companies such as Vodafone, ITV, Virgin Media, Regus and BT.


    With his wife Lorraine, Graeme is also the owner of a new luxury self-catering business in Tighnabruaich, Argyll which they are targetting to open in early 2021.


    Tourism and Hospitality providers are managing through a period of major disruption as a result of COVID-19 pandemic and the challenges (and possible opportunities) of Brexit. At the same time there is growing dissatisfaction with their reliance on large platform providers and online travel agencies (OTAs). To compete in this challenging market, providers need to differentiate and offer an exceptional customer experience. This is where Hoyya Digital comes in. By using skills and experience gained from helping some of the world's largest businesses to benefit from digital capabilities, we aim to support Tourism and Hospitality businesses who may not have the technical skills and awareness to make the change themselves.

    New Entrant Service

    As a new entrant into the market you may be struggling through the maze of platforms and technology to provide the service you want to offer. Hoyya Digital can be your "one-stop" shop to advise on the best combinations of platforms - even setting these up to meet your specific needs. We do this through partnerships with the leading platforms in the industry, and through these relationships we are able to offer extremely competitively-priced integrated offerings that will get your business moving in the right direction from day one.

    Capability Assessment

    As an existing business you are using the current COVID-19 hiatus to assess the strategy of your business. As part of this you are looking at your current online presence, booking platform, social media approach and trying to work out what you need to do. Hoyya Digital can perform an audit to help you understand your capabilities, your requirements and areas for improvement to make sure you are set up for success as we come out of lockdown and head towards the implications of Brexit.

  • Contact Us

    Don't be afraid to reach out. You + us = awesome.

    The Hollies
    Shore Road,
    PA21 2BE
    07956 172906